Although seemingly synonymous in appearance, public relations and advertising are two different animals. While the literal definition of advertising is: “the act or practice of calling public attention to one’s product, service, need, etc.” it shouldn’t be misconstrued with public relations, which just happens to be an entirely different beast.

What do you get when you take a charming nine year old, an adorable mutt, a cast of highly talented grammar school students, and stir them into a whimsical stage production – Annie. Jr. the musical, of course! One of my first projects as a public relations specialist was to