Media Exposure

Tips for Finding a New York Video Production Company

When you need to produce a high quality video for your business, you know that you can't do it on your own. Putting up a video with bad audio quality that you filmed on your phone will make your company seem amateurish at best. You need a New York video production company that's capable of providing

Simple Tips for Corporate Video Production

Do you need to develop a corporate video for your business? Many B2B companies find that videos can provide them with some nice benefits. Whether they are using the video as a marketing tool, or even a training tool, it has instantaneous appeal. Most people prefer watching a video to reading through long manuals or stacks

Should You Use Real Estate Video Marketing?

Are you in the real estate business? If so, then you are always looking for better ways of marketing properties and making sure they get to the right people. If you really want to engage with your audience, you will find that real estate video marketing can be a huge benefit. The following are some of

Four Things You Need to Know for Your Company’s Public Relations

Unless you have a public relations agency in NYC, getting a good grasp on your public relations and really understanding how to manage it properly can be very confusing. However, it is something that you simply can't ignore. If you aren't working on your public relations and ensuring your business is viewed in a positive light,

The Shocking Truth About Public Relations

No we are not sales strategist, marketers, nor do we spend most of our time wining and dining with journalist. In fact, we are quiet creatures, thinkers in our own galaxy, constantly drafting and brainstorming creative story ideas, throwing our fishing rod in the vast sea of 15,000 media contacts, hoping one fish will bite the bait. Your goal is to sink or swim, get noticed amongst a plethora of information. Here are four myths debunked on Public Relations.

How to quickly increase your social media followers

Great content is key to achieving this goal, but building that base of followers is the first step in establishing online credibility.

By | February 4th, 2015|Media Exposure, socialmedia|0 Comments

Little Orphans, Mega Stars

Annie Jr. The Musical Source: NJ.com What do you get when you take a charming nine year old, an adorable mutt, a cast of highly talented grammar school students, and stir them into a whimsical stage production – Annie. Jr. the musical, of course! One of my first projects as a public relations specialist was to take on a gig that required the challenging task of making grammar school children into highly visible mega stars. I recall the PTA director persuasively affirming that this local grammar school production is worthy of media attention. “OK,” I thought, ” How do I get the media to bite into this news story and hopefully cover what appeared to be just another local grammar school play?” — boy, was I wrong.

By | January 7th, 2015|Media Exposure, Press Releases|0 Comments

Three Things You Should Know About How Ebola Can Save Your Business

You have a higher chance of getting struck by lightning than you do of contracting the deadly virus. Nevertheless, it is inevitable to overlook the fact that this virus, which originated from West Africa, is a highly contagious disease – it is at least to the media! Here are some lessons we can take away from the virus:

By | November 20th, 2014|Media Exposure, Press Releases|1 Comment